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Design A Great Personal Marketing Plan

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By this time you must have experienced the importance of having a great marketing plan. Whether you’re a freelancer or a business, there is nothing that has the capability of catapulting you into the stratosphere as much as a personal marketing plan. Having an identity in today’s free market is important. More people than ever in the job market vying for the same things that you are. So, taking some time off to create a marketing plan is a good idea. Particularly, freelancers and anyone working in the gig business knows how important it is to have a marketing plan that can establish, maintain and promote yourself. This plan is what helps you attract a certain type of client and the kind of work that you want to commit to in the long run. Figure Out Your Niche A good marketing plan is an outline of everything that you are as a brand, everything you want to be and everything you want to be known for. It is like your own personal bible that constantly illuminates the path y...

Decoding the Future Of Web From The Google Webmaster Conference

The Google webmaster conference is the ideal place to understand the ins and outs of SEO. As the leading search engine in the world, the internet has become synonymous with Google. Just Google it! Isn’t just a statement, it's a way of life. So, when Google holds a conference and says something you listen. Webmaster conference was held not only to promote clarity as to how the search engine algorithms work but also to have an open dialogue between the Google search teams and the SEO , developer, publishing and the content community. The goal is simple, to help website creators all over the world truly understand how to optimize their website for search and ranking purposes. The beauty of these conferences is that they are not only isolated to the States, but they also take place across the world giving a comprehensive look into the world of Google webmasters. This conference, however, had a few key takeaways that we will be exploring further. Structured Data Search algorithms ar...